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Project cluster relation: Yes: S+T+ARTS Prize has received funding from the European Union’s Horizon 2020 programme under grant agreement No. 956603. 

Areas mainly addressed: B2B and innovation 

Main questions to be answered: 

· How can cross-disciplinary collaboration between artists and industry drive innovation and new product development? 

· What are the key success factors for this type of collaboration? 

· How can artists’ unique perspectives and creative problem-solving approaches help industry overcome innovation challenges and leverage emerging technologies? 

WS Description: This workshop explores the potential for cross-disciplinary collaboration between artists and industry to drive innovation and new product development. Drawing on real-life examples, we will examine the key success factors for these collaborations, and explore how artist can be involved in industrial product- and process design to foster innovation, creativity, and problem-solving in industry. The workshop will be structured as a moderated discussion with the panelists, followed by a Q&A session. Participants will have the opportunity to discuss the challenges and opportunities for cross-disciplinary collaboration in their own organisations. 

Intended outcome: The workshop aims to encourage cross-disciplinary collaborations and inspire new approaches to innovation. Participants will gain a deeper understanding of the potential benefits of working with artists, and how to establish successful collaborations. 

Approach: • Introduction (5 min) 

• Presentations (25 min) 

• Panel discussion (20 min) 

• Q&A session (20 min) 

Contributors: Aldo Sollazzo, entrepreneur and innovator, expert in robotics, computer vision, and 

computational design. Director of the Master in Robotics and Advanced Construction at the Institute for Advanced Architecture of Catalunya in Barcelona and CEO of Noumena, Reshape and LAMÁQUINA (ES). (Attendance confirmed) 

Panos Sakkas, architect and co-founder of research and design studio The New Raw in Rotterdam (NL), developing digital craftsmanship techniques and circular design concepts, using robots to transform plastic waste into circular products. (Attendance confirmed) 

Jelle Feringa, architecture and robotics specialist. Founder at Terrestrial, developing a robotic approach to earthen construction. Co-founder of EZCT, Odico formwork robotics & Block Foundation. 

Moderation: Zeynep Birsel, Project Developer at Waag Futurelab and Waag Concept Lead for S+T+ARTS and Natalia Vargas, Project Manager for Open Space and Open Design at Waag Futurelab 

Further information: https://starts-prize.aec.at/en/; https://waag.org/en/; https://starts.eu 


· Natalia Vargas, Natalia@waag.org, Waag Futurelab

· Zeynep Birsel, Zeynep@waag.org, Waag Futurelab

Event Timeslots (1)

Room 209 – Floor 2
15 March
Natalia Vargas